30 Day June Marketing Challenge
Day 21
Attract
Today is ​International Yoga Day and National Selfie Day
Pick one of these events and promote it on social media
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Example Post 1: National Selfie Day Post Ideas (include a selfie or a few of you)
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Talk about how you feel about selfies (keep it positive)
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Maybe you initially didn't like them but now your confidence has a boost so you find you are posting them more?
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Maybe you actually prefer the lighting and angles from a selfie over a regular photo?
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Share a funny selfie moment ... or a really bad selfie you have taken?
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A funny story about your kid taking a selfie?
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Just something fun and light to get people to engage and connect with you and your personality!
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And don't forget to include some kind of call to action (CTA)!
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Example Post 2: International Yoga Day Post Ideas
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Post a funny photo of you doing a yoga pose
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Talk about a funny yoga pose name... like "downward dog"
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Ask a question about yoga if you are not familiar with it
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Post a poll about who likes to do yoga or ask for a recommendation for the best local yoga studio
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Ask people to give a shout out to their favorite yoga instructor
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Invite people to join your VIP Group for a FREE Yoga Workout (SEE NURTURE BELOW)
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Tips:
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ALWAYS post some kind of Call to Action (CTA) to get people to like, comment and engage in your post.
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Post this on your main Facebook Profile so all your friends see it (not just in your VIP Group).
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You can also post the running one in your stories with a question or poll for added engagement!
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Add emojis and any additional photos of yourself (people love seeing photos of you!)
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Make sure you check back on your post periodically for likes and comments
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Remember "every like is a lead" (every comment too!)
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Add your new leads to a list to keep track of them (so you can continue to nurture and convert them.)
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Send them a DM with an offer or start a conversation
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Nurture
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Post a poll in your group "Who practices yoga?" (one image has AU/CA spelling)
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Post some yoga outfit inspo in your VIP Group
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Post this Zyia Yoga workout in your VIP Group and tag 10 newer group members
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Convert
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Reach out to any of your clients who are yoga instructors or who you know practice yoga. Send them a few outfit ideas or suggested pieces and offer them a special in honor of International Yoga Day